ADVERTISING HISTORY WASTED

hershs
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In 2005 I found these vintage wall poster ads for Hersh’s kosher wine, the candidacy of Assemblyman Louis DeSalvio, a rally for Mayor Vincent Impellitteri and more. The NYC Tenement Museum had occupied the ground floor of the building on the corner of Orchard and Broome and the signs had been recently uncovered after more than 50 years.

I had been told at the time the Museum would try and preserve the ads in place, but that didn’t happen, and they’ve been deteriorating since then.

12/7/12





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2 Responses to ADVERTISING HISTORY WASTED

  1. Liz Podgorsky says:

    Shame on the Tenement Museum curators. I’ve been to the museum. It is wonderful. These signs are part of lower east side history and should be preserved.

  2. queensbee says:

    i agree. tenement museum – get off the stick. it is a wonderful place

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