Charles H. Fletcher began selling his Castoria, a mild stomach remedy for children, in 1871, acquiring the patent from its inventor Dr. Samuel Pitcher. The medicine was heavily promoted on ads…
"castoria"
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Charles H. Fletcher began selling his Castoria, a mild stomach remedy for children, in 1871, acquiring the patent from its inventor Dr. Samuel Pitcher. The medicine was heavily promoted on ads…
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There must have been a time when the familiar script handwritten signature of Charles H. Fletcher stuck fear in the hearts of crumb crunchers everywhere. Fletcher began selling his Castoria, a mild…
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photo: Kyle DeMilo For aficionados of ancient painted signage, Fletcher’s Castoria ads have been a staple for decades: the mild children’s stomach remedy has been sold since 1871 and formerly…
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What is likely the best-preserved Fletcher’s Castoria advertisement remaining in NYC can be found on Archer Avenue just east of Sutphin Boulevard, in the shadow of the massive Long Island…
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