JUMPING into my H.G. Wells time machine once again, I set the controls for Riverdale, way up in the Bronx, and the year 1920, where, under the 16-year-old Broadway elevated…

BESIDES 100 West 33rd Street itself, which faces 6th Avenue between West 32nd and West 33rd Street, the only tangible remnant of the Gimbel Brothers Department Store, known as Gimbels,…

In the literary world, a palimpsest refers to “a manuscript or piece of writing material on which the original writing has been effaced to make room for later writing but of which traces remain.”…

THIS wall painting marking a cosmetics factory for Nutrine cosmetics was in decent shape when I first spotted it nearly a quarter century ago and it hasn’t faded much since.…

YOU know the name. It’s hardly Forgotten. But you may not know a few things about Heinz, which produces many more than 57 varieties of food. Today I’m continuing my…

CONTINUING my review of ads found aboard a crowded Nostalgia Train featuring near-century-old cars the MTA rolls out periodically, most often in June, September and December.  If you know where…

FORGIVE the off-center photo. Apparently this was the best position I could get aboard a crowded Nostalgia Train featuring near-century-old cars the MTA rolls out periodically, most often in June,…

HERE’S a classic subway placard ad found on one of the vintage trainsets the Transit Museum rolls out every so often, mostly in June, September and December, an ad for…

FLETCHER’S Castoria ads have been a staple in the Forgotten New York ancient painted ads category from the very beginning, back in 1999. They can be seen frequently in photographs…

I have pointed out this particular painted ad for the long-lost Automat before, but it’s been awhile. While walking down 7th Avenue all these years ago, I happened to look up…

IT’S been awhile, maybe a couple of years, since I’ve been in Mott Haven. I’ll admit, since the pandemic began and crime increased in 2020, discretion has been the better…

THIS one stumped me for quite a long time. This painted ad on the north side of Fulton, across from Macy’s, stumped me for years, but Of New York has scooped me…