Rex Cole (1887-1967) was originally a lamp manufacturer, then became associated with General Electric in the 1920s and designed white enamel Monitor Top refrigerators. Famed architect Raymond Hood designed a series of buildings in Bay Ridge, Brooklyn, the Grand Concourse, and Northern Blvd. in Flushing for Cole’s showrooms that either looked like refrigerators or featured them in the design! Most are still standing but have been altered beyond recognition. Enamel signs proclaiming Cole’s GE refrigerators can still be found on a handful of buildings around town.