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  • SLICES

    • slice.standard

      Word comes from NYC’s King of Lampposts, Bob Mulero, that the perhaps centuries-old set of [...]

    • slice.belmont

      I’ve been asked to cover locales selected by Partners in Preservation, an organization [...]

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    • title.tour52page

      Forgotten New York’s 2nd tour of the 2012 season was Sunday, April 29th in Battery Park and [...]

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  • ARROWHEAD SIGNS

    April 10, 2012
    bronx-whitestone

    Once I get a critical mass of these, they’ll get their own page. This is an example of mid-20th Century traffic signs– in general, signs pointing to bridges would be arrowhead-shaped, while those referencing tunnels would be circular. They were phased out when the large green traffic signs became prevalent, but some are still in [...]

    Categorized in: One Shots Signs

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  • RECENTLY UNCOVERED and DISCOVERED SIGNS

    April 8, 2012
    Tags:Bronx, Brooklyn, Manhattan

    BY GARY FONVILLE FNY Correspondent Again my ever ready Nikon D7000 was in use in my travels around NYC.  When you travel around NYC, as I do, you never know what you will encounter.  Most of the posted pictures here have been visible to New Yorkers for many years.  But a few have become visible [...]

    Categorized in: Ads Signs Tagged with: Bronx Brooklyn Manhattan

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  • KEEP LOOKING DOWN

    March 22, 2012
    Tags:Brooklyn, Brooklyn Heights

    Older sidewalks, like this one in Brooklyn Heights, often include metal name plates identifying the manufacturer. Most of them went out of business decades ago.

    Categorized in: One Shots Signs Tagged with: Brooklyn Brooklyn Heights

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  • GOT A QUARTER?

    March 17, 2012
    Tags:Downtown Brooklyn

    You could park in his lot at Rockwell Place and Fulton Street for that amount once.

    Categorized in: One Shots Signs Tagged with: Downtown Brooklyn

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  • FABRIC SIGN

    March 14, 2012
    Tags:Broadway, Manhattan

    To paraphrase Yogi, you can observe a lot by looking. I was walking up Broadway after getting a new tour guide license when these painted window signs for Izquierdo & Vila, fabric exporters, manifested themselves at Franklin Street. The elaborate lettering for the word “Fabrics” seems to point the ad toward the 1920s, 30s at [...]

    Categorized in: One Shots Signs Tagged with: Broadway Manhattan

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  • SUNNYSIDE SIGN

    March 8, 2012
    Tags:Queens, Sunnyside

    34th Street near Queens Boulevard. It’s all you really need.

    Categorized in: One Shots Signs Tagged with: Queens Sunnyside

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  • CALLING HARLEM

    February 29, 2012
    Tags:Harlem, Manhattan

    A rusted sign reveals an alphanumeric telephone exchange on St. Nicholas Avenue and West 147th in Harlem. TR can stand for a number of things, but as this handy dandy list shows, here it was TRafalgar.

    Categorized in: One Shots Signs Tagged with: Harlem Manhattan

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  • PAINT STORE SIGN

    February 27, 2012
    Tags:Manhattan, Washington Heights

    The full technicolor glory of the Ritz Paints sign, St. Nicholas Avenue near 190th in Washington Heights.

    Categorized in: One Shots Signs Tagged with: Manhattan Washington Heights

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  • JUST SO YOU KNOW

    January 30, 2012

    Herald Square

    Categorized in: One Shots Signs Subways & Trains

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  • SIGNING OFF: more ancient signage

    January 19, 2012

    Here’s some more examples of ancient signage found by FNY’s Gary Fonville… As a sign enthusiast, my eye always wandered to this building on Second Avenue near 116th Street in Spanish Harlem, Manhattan. Fischer & Co., who sold pork products,  felt it was worth it to spend probably a lot of money for this terra-cotta beauty. [The [...]

    Categorized in: Signs

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  • FOUND IN STATEN ISLAND

    December 31, 2011

    The John Lindsay campaign ad (likely dating to 1965) uncovered on Flatbush Avenue reminded me of the time back in 1998 when I was dazedly wandering the back roads of Staten Island and I located this shed on Crabtree Avenue in Bloomingdale, on which there was affixed a sign with Mayor Robert Wagner Jr.’s name [...]

    Categorized in: One Shots Signs

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  • 34th ST. TUNNEL SIGN

    December 29, 2011
    Tags:Manhattan, Murray Hill

    Here’s a surviving 1940-era street sign on Tunnel Exit Street, an exit from the Queens Midtown Tunnel in Murray Hill. photo: Steve Garza The tunnel was designed by Ole Singstad, and it was opened to traffic in 1940 under the supervision of New York City Tunnel Authority to relieve traffic congestion on the city’s East [...]

    Categorized in: One Shots Signs Tagged with: Manhattan Murray Hill

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  • SIGNS OF 8TH AVENUE

    December 13, 2011
    Tags:Flatiron, Manhattan

    I find myself shambling through indifferent crowds in Manhattan more often these days, as I have taken a job (as of December 2011) smack in the heart of the Flatiron District, formerly a down-at-heel stretch containing anonymous offices on 5th Avenue, and a stretch of mostly abandoned, monumental stores on 6th. When I first encountered [...]

    Categorized in: Forgotten Slices Signs Tagged with: Flatiron Manhattan

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  • ROWAN STREET

    November 26, 2011

    A head-scratcher at the 65th Street station on the IND Queens Boulevard line (R and M trains) has a modern sign showing the exit at Rowan Street and Broadway. 65th Street hasn’t been known by that name since the 1920s, when most Queens streets were grouped under one numbering system. Early IND signs, installed in [...]

    Categorized in: One Shots Signs Subways & Trains

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  • WOODSIDE CORNER

    November 18, 2011

    One of my favorite buildings in Woodside, at Laurel Hill Boulevard and 65th Place, is this frame house, with a deli on the ground floor. This type sign, with vinyl letters, was distributed to many mom and pops by the Coca Cola Company; Coke ads are invariably displayed in either side. Beats the vinyl awnings [...]

    Categorized in: One Shots Signs

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  • TRYON ROW

    November 8, 2011

    There are, or were, only two streets called “Row” in New York and wouldn’t you know it, they met each other. Tryon Row was a one block street between Centre Street and Park Row just south of the Municipal Building. Tryon Row’s space is now occupied by a modest sitting space with tables and chairs. [...]

    Categorized in: One Shots Signs

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  • HUDSON STREET: best building street sign

    October 27, 2011
    Tags:Manhattan, Tribeca

    Beach Street ranks among the Forgotten men among its neighbors in Tribeca. Two blocks between West and Greenwich were hacked off in favor of the Independence Plaza apartment house development in the early 1970s (depriving present-day New Yorkers, perhaps, of a monument commemorating the landing of the very first steam locomotive in America, the Stourbridge Lion, [...]

    Categorized in: Forgotten Slices Signs Tagged with: Manhattan Tribeca

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  • CHANGING CODES

    September 12, 2011
    Tags:Hunters Point, Long Island City

    Between about 1964 and 1985 all street signs in Queens looked like this, with an off-white background and blue lettering. In 1964 the city installed large vinyl and metal street signs around town, replacing smaller enamel and metal signs that preceded them. The city had started color coding signs in a haphazard fashion before 1964, [...]

    Categorized in: One Shots Signs Tagged with: Hunters Point Long Island City

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  • THE WALKING MEN: Cross signals from around the world

    July 5, 2011

    A fascinating exhibit has turned up on the plywood boards surrounding a construction site on Church Street downtown, between Barclay Street and Park Place. It is the second in a series called Walking Men 99™ created by Israeli artist Maya Barkai and curated by the Alliance for Downtown New York. Many pedestrian traffic signals throughout the globe have switched over [...]

    Categorized in: Forgotten Slices Signs

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  • SUBWAY STREET NECROLOGY

    February 27, 2011
    Tags:Astoria, Hunters Point, Queens, Rockaway, Sunnyside

    The Forgotten NY Book of Street Necrology is a thick, dusty, ancient tome, encrusted with the grime of centuries, its lock rusting and the last flecks of gilt flaking off the bindery. Unlike the recent flimsy editions of the AIA Guide to New York City (whose pages separate from the glue binding soon after first [...]

    Categorized in: Signs Street Necrology Subways & Trains Tagged with: Astoria Hunters Point Queens Rockaway Sunnyside

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  • BOROUGH PARK LOSSES

    August 2, 2010
    Tags:Borough Park, Brooklyn

    I was slowly and furtively making my way on a looping route from Bartel-Pritchard Square (really a traffic roundabout) at the western end of Prospect Park south and southwest to Borough Park, when the shoes started to pinch too much at last (I don’t like the way conventional sneakers look, so I always buy black sneakers [...]

    Categorized in: Forgotten Slices Signs Subways & Trains Tagged with: Borough Park Brooklyn

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  • HAVEMEYER STREET SIGNS

    July 5, 2010
    Tags:Brooklyn, Williamsburg

    I was foraging on Metropolitan Avenue recently, a couple of hours before a meeting at Dave Herman’s City Reliquary, when I found myself teetering tenuously up Havemeyer Street, which extends for a few blocks between Broadway and Union Avenue. Formerly 7th Street in Williamsburg, the street was renamed for a member of the 19th Century German immigrant [...]

    Categorized in: Forgotten Slices Signs Tagged with: Brooklyn Williamsburg

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  • DISAPPEARING CLASSIC SIGNS

    June 1, 2010
    Tags:Little Neck, Queens

    The Department of Transportation, in its unceasing effort to expunge all remnants of vintage street signage (taking time off from building more bicycle lanes or pedestrian plazas in heavily trafficked parts of town) has eliminated two more nonstandard street signs on its hit list, both in my neighborhood of Little Neck. The sign on the title [...]

    Categorized in: Forgotten Slices Signs Tagged with: Little Neck Queens

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  • THANK YOU FOR YOUR SERVICE Retired line designations Page 2

    May 9, 2010
    Tags:Bronx, Brooklyn, elevated, Manhattan, Queens

    CONTINUED FROM PAGE 1 In 1977 a set of R16 cars with #6315 bringing up the rear during the Great Age of Graffiti displays a JJ sign. Note Franklin K. Lane High School at right, and a black on white enamel station sign. Until the Unimark system was adopted for subway signage, there were a hodgepodge of different styles [...]

    Categorized in: Signs Subways & Trains Tagged with: Bronx Brooklyn elevated Manhattan Queens

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  • THANK YOU FOR YOUR SERVICE Retired line designations

    May 9, 2010
    Tags:Bronx, Brooklyn, elevated, Manhattan, Queens

    By the end of June [2010] the V and W trains will be no more. As part of a broad-based budget cutting procedure, the millions-in-arrears MTA, getting little help from the state and federal government, now turns to you, the consumer of its services, and requires payment of higher fares and acceptance of stingier service. This [...]

    Categorized in: Signs Subways & Trains Tagged with: Bronx Brooklyn elevated Manhattan Queens

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  • REXALL and other ASTORIA SIGNS

    March 24, 2010
    Tags:Astoria, Queens

    Time was, you couldn’t walk down a main street of any small to medium town in America, swing a dead cat and not hit a Rexall drugstore, provided there were any dead cats on hand. Despite living in NYC for many more years than anyone can imagine I know this because there always seems to be a [...]

    Categorized in: Forgotten Slices Signs Tagged with: Astoria Queens

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  • KEEP SEARCHING for ancient writing on the wall

    March 14, 2010
    Tags:Bronx, Brooklyn, Manhattan, painted signs, telephone exchanges

    An acquaintance of mine, a ForgottenFan, recently complained in her blog entry about slow walkers in NYC, and the impositions they put on most other people in NYC, who like to walk fast — on the way to jobs, meetings, dates, making more money, and whatever New Yorkers walk fast in order to reach. I’ve [...]

    Categorized in: Ads Signs Tagged with: Bronx Brooklyn Manhattan painted signs telephone exchanges

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  • BARELY THERE. Signs hanging on by a pixel

    December 19, 2009
    Tags:Bronx, Brooklyn, Manhattan

    December 2009: The end of another Forgotten year.I am hoping for a bigger year in 2010, more ForgottenTours and at least a couple of out of town trips. For the last couple weeks of 2009 I will be posting lightly; this is one of the weeks in which Forgotten NY correspondent Gary Fonville’s contributions come in [...]

    Categorized in: Signs Tagged with: Bronx Brooklyn Manhattan

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  • SIGNS OF MANHATTAN AVENUE

    July 8, 2009
    Tags:Brooklyn, Greenpoint

    Though luxury developers have had their eyes on Greenpoint, Brooklyn’s northernmost neighborhood, making inroads here has not been quite as easy here as it was in the rezoned Williamsburg, immediately to the southwest. And so, the Garden Spot of Brooklyn has been mostly successful in holding fast to its mom and pop shops and decidedly Polish [...]

    Categorized in: Forgotten Slices Signs Tagged with: Brooklyn Greenpoint

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  • SUNNYSIDE SIGNS

    June 17, 2009
    Tags:Queens, Sunnyside

    6/09. Catching up on some older stuff while I am gradually recovering from surgery. In December I was out for lunch and a short walk in Sunnyside, Queens and in just that brief time, mainly on Skillman and Roosevelt Avenues, I was able to find a number of examples of old-school signage…some of which looked as [...]

    Categorized in: Forgotten Slices Signs Tagged with: Queens Sunnyside

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  • END OF A CLASSIC STOPLIGHT

    January 19, 2009
    Tags:Forest Hills, Queens

    I was in Forest Hills/Rego Park the other day (January 2009), 108th Street and 69th Road to be precise, when I vaguely remembered I had found a classic flute-bottomed, olive-colored stoplight about a block away, on 110th Street, in June 2005. Of course, I wanted to go over and say hello to my old friend. Instead, [...]

    Categorized in: Forgotten Slices Signs Tagged with: Forest Hills Queens

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  • BROADWAY HOUSE NUMBERS in Noho

    December 28, 2008
    Tags:Broadway, Manhattan

    Do architects design house numbers as parts of buildings anymore? Today house numbers are usually indicated by metal numbers attached separately above the door, or if we’re really talking cheap, by glued-back numbers that get slapped on transoms or on front doors. In a recent stroll on Broadway on Open House NY weekend, I noticed [...]

    Categorized in: Signs Tagged with: Broadway Manhattan

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  • HERALD SQUARE POSTER

    December 26, 2008
    Tags:Herald Square, Manhattan

    December 2008: Just got a special ForgottenAlert from FFan David Sanders: I was returning from upstate NY today and got off the PATH train at 33rd Street, heading to the N train…at the top of the stairs there were two large vertical posters whose ads had been removed, and there were 4 small posters, two in [...]

    Categorized in: Forgotten Slices Signs Tagged with: Herald Square Manhattan

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  • ROOSEVELT AVENUE SIGNS

    December 17, 2008
    Tags:Queens, Woodside

    It may have come across before but I enjoy New York City’s elevated trains. Not every American city has them anymore, or has them to the extent that New York does. Boston tore down its Orange Line el over Washington Street in the late 1980s, and the last remnant of the Green Line el over Causeway [...]

    Categorized in: Forgotten Slices Signs Tagged with: Queens Woodside

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  • SEE THE USA but first see some ancient signage in the Bronx and Brooklyn

    October 4, 2008
    Tags:Bronx, Brooklyn, Manhattan

    By GARY FONVILLE Forgotten NY correspondent FNY’s cameras are always busy picking out things that exemplify NYC’s past. Some things that our cameras find are many decades old, but some may be barely a few years old… TITLE CARD: S.M. Rose was a vibrant Chevrolet dealership until sometimes in the 1970′s. Now the building houses a carpet emporium. [...]

    Categorized in: Signs Tagged with: Bronx Brooklyn Manhattan

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  • GOOD SIGNS in Woodhaven and Richmond Hill

    September 15, 2008
    Tags:Queens, Richmond Hill, Woodhaven

    You have to hand it to Nassau and Suffolk Counties…both of those counties mark many of their historic locales with blue and gold signs giving brief details of the building, when it was built, et cetera. Queens used to have quite a few of them, too…these days there are only a couple of the older [...]

    Categorized in: Forgotten Slices Signs Tagged with: Queens Richmond Hill Woodhaven

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  • 9TH AVENUE STORE SIGNS

    September 3, 2008
    Tags:Hell's Kitchen, Manhattan

    9th Avenue, Hell’s Kitchen between West 42nd and West 57th Streets, is known for restaurants showcasing cuisines from around the globe…European, Asian, Caribbean, you name it. On a recent walk south on 9th, I wasn’t particularly hungry and so skipped all the restaurants and bistros, and instead snapped photos of all the terrific signage to be [...]

    Categorized in: Forgotten Slices Signs Tagged with: Hell's Kitchen Manhattan

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  • WRITING ON THE WALL. Street signs on buildings.

    August 23, 2008
    Tags:Bronx, Brooklyn, Manhattan, streets, walls

    Long before the “humpbacked” street signs showing cross streets were installed on cast-iron lamps in the 1910s…long before porcelain, enamel and aluminum embossed signs appeared in the 1950s…and long before color-coded vinyl and aluminum signs appeared around 1964 (the green and white successors of which still dominate around town) … there were street signs chieseled onto building corners. [...]

    Categorized in: Signs Tagged with: Bronx Brooklyn Manhattan streets walls

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  • SIGNS OF JAMAICA

    August 13, 2008
    Tags:Jamaica, Queens

    I was staggering around the Briarwood-Jamaica border a few weeks ago (in July 2008) ignoring the drizzle and humidity and getting images for a possible Briarwood page and picking up possible ideas for a long-planned Jamaica page when I spotted some unusual sights and signs along Jamaica Avenue, which I had earlier chronicled in its Brooklyn stretch late [...]

    Categorized in: Forgotten Slices Signs Tagged with: Jamaica Queens

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  • 5TH AVENUE SIGNS

    July 8, 2008
    Tags:Bay Ridge, Brooklyn

    On a May visit to Bay Ridge (to the dentist no less) I walked Fifth Avenue for the first time in a while, and spotted quite a number of store signs that were the same ones that I remembered from so long ago (I left Bay Ridge in 1993). The businesses still existed, and their old [...]

    Categorized in: Forgotten Slices Signs Tagged with: Bay Ridge Brooklyn

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  • RUNNING THE NUMBERS NYC telephone exchanges

    February 28, 2008
    Tags:Bronx, Brooklyn, Manhattan, telephone exchanges

    By GARY FONVILLE Forgotten NY Correspondent Once upon a time, telephone customers were assigned alphanumeric telephone numbers. For example, the numbers were such as FOundation 8-3556 (now 368-2556), MOnument 2-2491 (now 662-2491) or NEvins 8-3886 (now 638-3886). The letters and first digit designated a certain geographic area and were referred to as exchanges. Numbers beginning with FOundation [...]

    Categorized in: Signs Tagged with: Bronx Brooklyn Manhattan telephone exchanges

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  • RUNNING THE NUMBERS – Part 2 More NYC Telephone Exchanges

    February 23, 2008
    Tags:Bronx, Brooklyn, Manhattan, telephone exchanges

    Once upon a time, telephone customers were assigned alphanumeric telephone numbers. For example, the numbers were such as FOundation 8-3556 (now 368-2556), MOnument 2-2491 (now 662-2491) or NEvins 8-3886 (now 638-3886). The letters and first digit designated a certain geographic area and were referred to as exchanges. Numbers beginning with FOundation were in the vicinity of Lenox [...]

    Categorized in: Signs Tagged with: Bronx Brooklyn Manhattan telephone exchanges

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  • SODA, CANDY and a SLICE. Signs and places that are gone

    August 30, 2007
    Tags:drugstores, Harper's

    Your webmaster never runs out of ForgottenMaterial. That’s how vast New York City is. Unfortunately, lately the bulldozers seem to be knocking down things faster than Forgotten New York can chronicle any of their historic or unusual aspects. Ideally, I’d have unlimited time to gad about town with a camera, but I am at a [...]

    Categorized in: Forgotten Slices Signs Tagged with: drugstores Harper's

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  • COMMIES AND FASCISTS. Their governments may be dead, but some of the remains can be found in NYC

    July 27, 2007
    Tags:Allerton, Bronx, Manhattan, Upper West Side

    Mike Tyson wears a Mao tattoo. Thousands wear T-shirts depicting Che Guevara. (Dozens wear the Forgotten NY T-Shirt). Communist ideology has produced totalitarian governments that enslaved and murdered millions throughout the decades, but there are still people who keep the dream hanging on. Ah well. FNY isn’t a political site; Lord knows we have a lot of [...]

    Categorized in: Signs Tagged with: Allerton Bronx Manhattan Upper West Side

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  • SCHRAFFT’S. Can you dig it? Schrafft’s and other signs from Gary Fonville and your webmaster.

    May 6, 2007
    Tags:Bronx, Brooklyn, Manhattan

    Your webmaster has to admit, I’d never been to Schrafft’s, Chock Full O’Nuts, or the Automat. As a matter of fact, I can only recall being in a McDonald’s before age fifteen once, and I had to leave NYC to do it. As incredible as it might seem, the golden arches didn’t really have much of [...]

    Categorized in: Signs Tagged with: Bronx Brooklyn Manhattan

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  • NEON NOODLINGS. Neon ghosts from Gary Fonville.

    February 12, 2007
    Tags:Bronx, Brooklyn, Manhattan, neon

    The Golden Age of NYC Neon has come and gone. Believe it or not, the noble gas (since it combines with other elements only reluctantly, in lab conditions) is fairly rare on Earth, being available only in trace form in the atmosphere. If gathered in sufficient quantity it is a red-orange tangerine color. Most commercial [...]

    Categorized in: Signs Tagged with: Bronx Brooklyn Manhattan neon

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  • CONEY SIGNS. Some strange and wonderful signs around Coney Island…

    December 25, 2006
    Tags:Brooklyn, Coney Island

    Acting on a report from a ForgottenFan that the two remaining Ocean Parkway milestones (seen on this page) at Avenue P and Neptune Avenue had been removed, on Christmas Eve 2006 I jumped on an F train and headed, in alarm, for Midwood. Thankfully both the nearly 150-year-old markers are still there, although if the [...]

    Categorized in: Signs Tagged with: Brooklyn Coney Island

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  • SUBWAY SIGN SMORGASBORD

    December 16, 2006
    Tags:Brooklyn, Manhattan, Queens

    There’s an entire subculture of people who follow trains around or are fascinated by them. In England, they’re called “trainspotters” and here in NYC, there are a group of rabid fans that are known even among themselves as “foamers.” They know how to recognize every piece of “equipment” in the system. Your webmaster is not quite [...]

    Categorized in: Signs Subways & Trains Tagged with: Brooklyn Manhattan Queens

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  • DIXON CAFETERIA. Briefly in the light, November 2006.

    November 23, 2006
    Tags:Manhattan, neon

    A slice of history form the 1940s was revealed on 8th Avenue and 43rd Street in Hell’s Kitchen in late November when the old facade of the Dixon Cafeteria was revealed. A jeans store had occupied this space previously, and it was being converted to the new 8th Avenue Pavilion. As David Dunlap put it [...]

    Categorized in: Signs Tagged with: Manhattan neon

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  • NEON NIGHTS. NYC’s classic neon alight.

    July 22, 2006
    Tags:Bronx, Brooklyn, Manhatta, neon

    New York has a marvelous collection of neon signs, and while we’ve heretofore collected scads of them on previous Signs pages we’ve never previously done a Neon Nights page, when the signs are doing what they were born to do. Your webmaster’s Canon Powershot S1 IS is ill-equipped for night photography. That’s why you call [...]

    Categorized in: Signs Tagged with: Bronx Brooklyn Manhatta neon

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  • WALK, DONT RUN. Possibly the final DONT WALK/WALK signals in NYC.

    June 4, 2006
    Tags:lamps, Stoplights

    Forgotten Fan Steve Fallon has discovered an isolated flock of DONT WALK/WALK signs, apparently the last of their species, in an isolated corner of the Bronx. These may be the only ones still remaining in New York City; all others were replaced beginning in 1999 by signals I call the Hand (red) and the Man [...]

    Categorized in: Signs Tagged with: lamps Stoplights

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  • OLD SCHOOL. More ancient or otherwise distinctive business signage.

    April 30, 2006
    Tags:Bronx, Brooklyn, Manhattan

    above: West 4 Street near 7th, Greenwich Village Maniacally busy schedule this weekend. Finishing a chapter for another book, helping a friend pack for a move, leading a ForgottenTour. Too much for your rapidly aging webmaster. Time to relax and put together a page of mindless drivel. “What’s the difference from any other week?” you ask. I am [...]

    Categorized in: Signs Tagged with: Bronx Brooklyn Manhattan

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  • BRING ME EDELWEISS! Forgotten dairies around town.

    April 8, 2006
    Tags:Bronx, Brooklyn, dairies, Manhattan

    Before modern efficiencies, milk and milk products were done on a local scale. Eventually due to New York City’s swelling population, larger facilities were needed. There were many private companies filling that demand, but by 1930 three dairy companies dominated the dairy scene. They were the United States Dairy Products Corp., Borden’s and Sheffield Farms. Most [...]

    Categorized in: Signs Tagged with: Bronx Brooklyn dairies Manhattan

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  • MEET ME AT… Those mysterious names over apartment building entrances.

    January 28, 2006
    Tags:apartment houses, Bronx, Brooklyn, Manhattan

    There are hundreds…perhaps thousands…of names over apartment house doors and building cornices all over town, memorialized for decades but known to no one. Of course, some are just made-up names thought impressive by the builders, but some commemorate wives, relatives, pets, companies…who can tell? Their names, at least, are known to passersby brefly as they [...]

    Categorized in: Signs Tagged with: apartment houses Bronx Brooklyn Manhattan

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  • THE ORIGINAL 28 SUBWAY STATIONS Part 2

    January 16, 2006
    Tags:Manhattan, mosaics, plaques

    Original 28, Part One Subway design reached its apotheosis in the original 28 subway stations, designed by architects George Heins and Christopher LaFarge, engineered and built by William Barclay Parsons and opened to the public on October 27, 1904. The original line ran from City Hall to 145th Street and is now a part of today’s [...]

    Categorized in: Signs Subways & Trains Tagged with: Manhattan mosaics plaques

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  • THE ORIGINAL 28 SUBWAY STATIONS Part 1

    January 16, 2006
    Tags:Manhattan, mosaics, plaques

    Like many things, the subways disappoint more often than not. The waits are too long, graffiti is creeping back again, the express won’t wait for passengers to cross the platform from the local, and token booth clerks, or rather station attendants, can bark more often than offer polite responses. A look at a 1967 report I [...]

    Categorized in: Signs Subways & Trains Tagged with: Manhattan mosaics plaques

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  • BANK YANKIN’. Former banks around town have left their signs.

    September 10, 2005
    Tags:banks, Bronx, Brooklyn, Manhattan, walls

    HUBRIS. We all have it now and then.You get on a little roll, and you think you can keep it going forever, that little winning streak you’re on. Sooner or later though, you come crashing to earth: not enough wax on the wings, and the sun melted what was there. There were a lot of [...]

    Categorized in: Signs Tagged with: banks Bronx Brooklyn Manhattan walls

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  • PLASTERED. 1950s-vintage wall posters exposed

    August 19, 2005
    Tags:Lower East Side, Manhattan, Orchard Street

    I WAS stalking around the Lower East Side, having been rebuffed in an effort to photograph the exterior of the Eldridge Street Synagogue (it’s covered with scaffolding during an ongoing renovation). I remembered I wanted to shoot the exterior of 97 Orchard Street, which the Lower East Side Tenement Museum maintains as a preserved slice [...]

    Categorized in: Signs Tagged with: Lower East Side Manhattan Orchard Street

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  • HAND MADE. 1940s hand-lettered and neon signs from around town.

    August 17, 2005

    JUST like pretty much everything else, the art of signage has suffered over the past few decades. That’s getting to be a frequent trope in Forgotten NY, and I’m going to have to wean myself off of it, but the city sometimes makes it so darn hard for me to stop. Just as the city, [...]

    Categorized in: Signs

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  • BULLETIN POLES

    May 14, 2005
    Tags:Bronx, Brooklyn, Manhattan

    IT’S not the only wayto tell you’re in a hipster neighborhood … the clothing and the hairstyles are a good tipoff…but one surefire method is the number of stickies and signs taped up all over every conceivable piece of street furniture. The lampposts, fire alarms, don’t walk signs and buildings are covered with a mix [...]

    Categorized in: Signs Tagged with: Bronx Brooklyn Manhattan

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  • CHICKEN SHACKS

    December 21, 2004
    Tags:Brooklyn, chicken, Manhattan

    BY MIKE EPSTEIN of satanslaundromat Everyone knows about Kentucky Fried Chicken, lately known as KFC, whose hundreds of franchise locations in New York City make sure chicken and biscuits are never too far away. But KFC tends to stick to middle-class neighborhoods and busy commercial streets, leaving broad swaths of the city under-chickened. Uncountable entrepreneurs [...]

    Categorized in: Signs Tagged with: Brooklyn chicken Manhattan

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  • LOWER EAST SIGNS

    October 16, 2004
    Tags:Manhattan. Lower East Side

    THE Lower East Side of cheap clothing bins, wholesale bargains and sweatshops is vanishing, as Chinatown expands east into its southern section (between, say, Delancey and Canal) and hipsters and yuppies infiltrate its northern flank, between Delancey and Houston. The LES, though, is still very much a bargain clothing enclave, though, and for some reason, [...]

    Categorized in: Signs Tagged with: Manhattan. Lower East Side

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  • ETCHINGS OF BETHESDA Scratchiti from long ago at a Central park icon.

    November 23, 2003
    Tags:Central Park, graffiti, Manhattan

    photo: Rachelle Bowden The Bethesda Fountain and Terrace, at the north end of Central Park’s Mall at about 72nd Street, has long been a focal point and a favorite meeting place in the park. Emma Stebbins’ statue, Angel of the Waters, is named for an angel in the Gospel of John who touched the waters [...]

    Categorized in: Signs Tagged with: Central Park graffiti Manhattan

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  • HISTORY COLLECTOR. Attorney Lawrence Rogak’s eclectic collection of NYC signage.

    September 14, 2003
    Tags:lamps, Manhattan, subways

    Insurance attorney Lawrence Rogak of Oceanside, Long Island, has been collecting old signs and NYC arcana for many years. Recently, he invited your webmaster to his law office for a tour of the collection. MTA roll signs are mounted throughout the office. They are from the 1967-1978 period when color coding was first used in [...]

    Categorized in: Signs Tagged with: lamps Manhattan subways

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  • BICENTENNIAL JOHNNY PUMPS. The remnants of the Spirit of ’76.

    August 30, 2003
    Tags:Bronx, Brooklyn, fire hydrants, Manhattan, Staten Island

    So where were you on July 4, 1976? I remember it pretty well. I had stayed up all night just so I’d be awake at 5AM to get ready to go down to Shore Road in Bay Ridge, Brooklyn so I could watch Op Sail. Sailing ships from all over the world were streaming into [...]

    Categorized in: Signs Tagged with: Bronx Brooklyn fire hydrants Manhattan Staten Island

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  • MEDALLIONS OF THE HEMISPHERE. Avenue of the Americas country signs.

    December 3, 2002
    Tags:6th Avenue, Greenwich Village, Manhattan, Midtown, Soho

    You’re not supposed to call it 6th Avenue, you know. 6th Avenue has a rather involved history. It has been extended both northward and southward and has been renamed twice! In 1945, Mayor Fiorello LaGuardia renamed Sixth Avenue along its entire length south of Central Park “Avenue of the Americas.” Some histories indicate it was done in [...]

    Categorized in: Signs Tagged with: 6th Avenue Greenwich Village Manhattan Midtown Soho

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  • THE ALSO RANS. They ran for office too…and if they run again, their campaign stickers are still there!

    November 19, 2002
    Tags:Bronx, Brooklyn, Manhattan, Queens, Staten Island

    The streets of New York bear continued witness to the many failed political campaigns of years past. Though they’ve lost, they live to challenge another day. And, their campaign signage is still there just in case they do! On this Forgotten NY page, we’ll see just a few. Rick Lazio waves to supporters during his [...]

    Categorized in: Signs Tagged with: Bronx Brooklyn Manhattan Queens Staten Island

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  • NO BUSINESS LIKE OLD BUSINESS

    May 26, 2001
    Tags:Bronx, Brooklyn, Manhattan, Queens

    A walk in the neighborhoods of any of the five boroughs reveals the practical and pragmatic philosophy…’if it ain’t broke, don’t fix it.’ You’ll see some signs that have been in place for fifty years or more, serving generations of customers, or some that still serve their now-deceased concerns… College Bakery, Court Street, Cobble Hill, [...]

    Categorized in: Signs Tagged with: Bronx Brooklyn Manhattan Queens

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  • O BROTHER, WHERE “R” THOU? Neon billboards along the Gowanus Canal.

    May 11, 2001
    Tags:Brooklyn, Gowanus, neon, Red Hook

    NEON BILLBOARDS OF FORGOTTEN BUSINESSES So there’s this building in Red Hook with a gigantic neon billboard framework on it, and the other letters of the ad are long gone except for one gigantic “R” with a period next to it. What did the R stand for? What did it help to advertise? Why are [...]

    Categorized in: Signs Tagged with: Brooklyn Gowanus neon Red Hook

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  • COLOR CODED SIGNS OF THE 60s. The late, lamented DOT street signs get their own page.

    June 25, 2000
    Tags:Bronx, Brooklyn, Manhattan, Queens, Staten Island, streets

    There used to be a time, not too long ago, when you could recognize what borough you were in by looking at the color of the street sign. This state of affairs was in effect between 1964 and about 1990. In 1964 a wholesale change in NYC street signage took place, as the DOT replaced [...]

    Categorized in: Signs Tagged with: Bronx Brooklyn Manhattan Queens Staten Island streets

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  • TAKE A LIQ-IN’ AND KEEP ON TICKIN’. New York’s ancient neon liquor store signs.

    April 16, 2000
    Tags:Bronx, Brooklyn, liquor, Manhattan, Queens

    There’s no real story here. But for years, I’ve noticed that many liquor stores in the five boroughs have the same signage they must have had decades ago…whether they’re ceramic, painted signs or my favorite, NEON. It must just be a matter of the signs doing the same job they’ve done for many years doing [...]

    Categorized in: Signs Tagged with: Bronx Brooklyn liquor Manhattan Queens

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  • REGIS PHILBIN AVENUE. Who wants to be on a street sign?

    March 29, 2000
    Tags:Bronx, Regis Philbin

    “Ok, we’re back and here it comes for ONE MILLION DOLLARS! Which former Joey Bishop sidekick, cookbook author, singer and fitness video auteur not only has the most popular show on ABC in decades, but his very own street in the Bronx?” A. Sonny Fox; B. Durward Kirby; C. Robert Q. Lewis; D. Regis Philbin? [...]

    Categorized in: Neighborhoods Signs Street Scenes Tagged with: Bronx Regis Philbin

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  • GRAND OLE OPPY

    March 20, 2000
    Tags:Brooklyn, Manhattan, signs

    Back in the 1940s, every once in awhile, subway cars and stations would become sort of unkempt, and people could be less than courteous. Maybe there’d be a candy wrapper on the platform. Maybe a gent would forget to hold a door for a lady. And shockingly, every so often, someone would try to sneak [...]

    Categorized in: Signs Subways & Trains Tagged with: Brooklyn Manhattan signs

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  • ONE-WAY EVOLUTION. One-way signs through the years.

    September 27, 1999
    Tags:Bronx, Brooklyn, Manhattan, Queens

    Just as New York City’s street signs have evolved and changed over the years, so have its one-way signs, which have undergone a three-part metamorphosis in the years I have been observing their design. Each change has made the one-way sign, a vital element in traffic control, more and more visible for motor vehicles. It’s [...]

    Categorized in: Signs Tagged with: Bronx Brooklyn Manhattan Queens

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  • THE CORNER at 6th Avenue and 24th Street

    September 4, 1999
    Tags:Madison Square, Manhattan

    At first glance, the brick building at 6th Avenue and 24th Street doesn’t appear to be all that unusual, other than the presence of the longtime strip joint Billy’s Topless on the bottom floor. But before going inside to ogle the girls, take a look at the two signs chiseled into the building on the corner, and [...]

    Categorized in: Signs Tagged with: Madison Square Manhattan

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  • ODDS AND ENDS

    January 15, 1999
    Tags:Brooklyn, Manhattan

      On this page, we’ll take a look at some of the unusual sights in the subways that don’t fit into any other category… The 181st Street station (IND, A line) is unusual for a couple of reasons: first, it is among the deepest subway stations in the system, and second, it has this rather unique and [...]

    Categorized in: Signs Subways & Trains Tagged with: Brooklyn Manhattan

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  • STATION HOUSES

    January 15, 1999
    Tags:Bronx, Brooklyn, Manhattan, Queens

    Some NYC subway stations actually have above-ground station buildings. Quite frequently these houses will appear at subway stations that have been parts of actual railroad lines in the past, such as the D line between Sheeepshead Bay and Avenue H, or the #5 between 180th St. and Dyre Avenue. Other times, though, a station house was placed at a [...]

    Categorized in: Signs Subways & Trains Tagged with: Bronx Brooklyn Manhattan Queens

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  • Ancient SUBWAY SIGNS

    December 24, 1998
    Tags:Brooklyn, Manhattan, Queens

      One of the great joys of the NYC subway system is that so much of its rich heritage is still on display for all to see. The preservation of its ancient terra-cotta platform signs is already well-documented. Here, we’ll take a look at the various ways the city marks subway stations at street level. The removal of [...]

    Categorized in: Signs Subways & Trains Tagged with: Brooklyn Manhattan Queens

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  • OUTDATED SIGNS

    October 14, 1998
    Tags:Bronx, Brooklyn, Manhattan, Queens

      On this page we’ll show you a couple of ancient signs that pointed you to the Hudson & Manhattan Railroad, as well as a few ancient oddities that can’t be classified in any one section. This tiled sign points to the PATH train in the IND station at 14th Street and Sixth Avenue. The PATH, which stands for [...]

    Categorized in: Signs Subways & Trains Tagged with: Bronx Brooklyn Manhattan Queens

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  • SUBWAY SIGNS TO NOWHERE

    August 8, 1998
    Tags:Bronx, Manhattan

      This sign, one of two located on the mezzanine of the IRT East 149th Street Station where the 2,4 and 5 lines meet, points the way to the New York Central Lines, today’s Metro-North. However, there is no Metro-North station at the Grand Concourse and East 149th Street; the closest station is the Melrose station, 12 blocks [...]

    Categorized in: Signs Subways & Trains Tagged with: Bronx Manhattan

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  • THE SUBWAYS REMEMBER with ancient signage

    June 7, 1998
    Tags:Bronx, Brooklyn, Queens

    Signs on subway platforms sometimes have a way of preserving for posterity the former names of streets under which they ran, or former names of station stops. This is especially true in Queens, along the 7 line: 33rd (Rawson St), 40th St (Lowery St), 46th St (Bliss St), 52nd St (Lincoln Ave) and 69th St (Fisk [...]

    Categorized in: Signs Subways & Trains Tagged with: Bronx Brooklyn Queens

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  • STOPLIGHT CLASSICS

    May 28, 1998
    Tags:Auburndale, Central Park, Far Rockaway, Forest Hills, Grand Central Terminal, Manhattan, Ozone Park, Queens, St. Albans

    NYC stoplight design has pretty much been stuck in neutral since the 1960s, when cylindrical posts holding three-light stoplights as well as WALK/DONT WALK signs first appeared on street corners, joining the more massive guy-wired lamps at major corners that first appeared in the 1950s. This page will take  a look at the stoplight posts [...]

    Categorized in: Signs Street Lamps Tagged with: Auburndale Central Park Far Rockaway Forest Hills Grand Central Terminal Manhattan Ozone Park Queens St. Albans

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  • CLIFTON AVENUE, West Maspeth

    May 3, 1998
    Tags:Laurel Hill, Queens

    In a very old section of Queens now called West Maspeth, formerly called Laurel Hill, can be found an old house on the corner of the two streets formerly known as Clifton Avenue (46th Street) and Waters Avenue (54th Road). The house has two very old street signs carrying the streets’ old names. (12/97) Waters Avenue [...]

    Categorized in: Signs Tagged with: Laurel Hill Queens

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  • PORCELAIN SIGNS

    April 2, 1998
    Tags:Bronx, Brooklyn, Manhattan, Queens, streets

    Scattered throughout the five boroughs are the remnants of the previous generation of street signs that predated the familiar green and white signs of today. Porcelain signs featuring raised letters were installed in the 40s and 50s. I’ve seen most of them in Brooklyn, but I recall some in the Bronx and Staten Island as [...]

    Categorized in: Signs Tagged with: Bronx Brooklyn Manhattan Queens streets

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