FLETCHER’S on Flushing Avenue

by Kevin Walsh

Fletcher’s Castoria, the kids’ upset stomach remedy, was sold for much of the 20th Century and was heavily advertised with painted ads on what seemed to be every available brick wall in NYC and other cities. Here at Flushing and Bushwick Avenues, two Fletcher’s Castoria ads were painted over each other, with the one on the bottom never quite fading out. The newer one has Charles H. Fletcher’s florid signature.



Hoosac April 3, 2014 - 2:35 pm

I recall seeing an old Fletcher’s ad on the side of a barn in upstate New York. Their motto was, “Children Cry For It”. Didn’t taste too bad, actually.

Joe April 4, 2014 - 11:37 pm

That’s actually Flushing Ave and Bushwick Ave.


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